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Government Innovation

Supporting Small Businesses with Data in Long Beach, CA

Government Innovation

Supporting Small Businesses with Data in Long Beach, CA

“I believe that if it weren’t for this help there’s a higher chance we would have closed the store.” – Maria Zepeda, Small Business Owner

When the COVID-19 pandemic began, small businesses in Long Beach, California reported a 63% drop in sales. Using a data-driven approach, the city is now able to support hundreds of businesses to help them succeed.

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