The Bloomberg Philanthropies Initiative for Global Road Safety works with the world’s leading road safety organizations to implement road safety activities and coordinate with in-country governmental and non-governmental stakeholders.
DATA AND EVALUATION
We place an emphasis on achieving outcomes, and on using high-quality monitoring and evaluation mechanisms to continually assess our program’s progress.
The Bloomberg Philanthropies Initiative for Global Road Safety reflects Bloomberg Philanthropies’ vision that progress can be achieved both locally and nationally. Implementation of programs at the local level complements national policy progress.
Nearly 85% of the world’s countries lack adequate laws to counter the growing rates of traffic deaths and injuries. As a result, an estimated 1.24 million deaths and 20-50 million injuries occur every year, with 90% of these fatalities occurring in low- and middle-income countries.
Without action, road traffic crashes will become the seventh leading cause of death by 2030. That’s why the Bloomberg Philanthropies Initiative for Global Road Safety has dedicated $250 million over 12 years to implement interventions that have been proven to reduce road traffic fatalities and injuries in low- and middle-income countries. In 2015 we began implementing evidence-based interventions in our global network of ten cities, strengthening road safety legislation in five targeted countries, and crash testing new vehicles in three world regions.
APPLYING THE BLOOMBERG PHILANTHROPIES APPROACH TO GLOBAL ROAD SAFETY
Road Safety – Fortaleza
SAVING LIVES AND REDUCING INJURIES BY IMPROVING ROAD SAFETY POLICY AND PRACTICE
Many of the world’s roads lack important safety regulations that could help prevent traffic injuries and deaths. To fill this void, The Bloomberg Philanthropies Initiative for Global Road Safety focuses on improving road safety laws in 5 countries and on and implementing evidence-based interventions in 10 cities.
From 2007 to 2009, Bloomberg Philanthropies funded a pilot program in Cambodia, Mexico, and Vietnam to see if proven road safety interventions could be adapted and used on a global scale. This effort was expanded in 2010 to support the implementation of these interventions and successfully reduce road traffic fatalities and injuries in ten low- and middle- countries that account for half of the global road crash fatalities – Brazil, Cambodia, China, Egypt, India, Kenya, Mexico, Russia, Turkey, and Vietnam.
In 2015, Bloomberg Philanthropies launched phase two of the Initiative for Global Road Safety which will address road traffic safety in ten cities (Accra, Addis Ababa, Bandung, Bangkok, Bogota, Fortaleza, Ho Chi Minh City, Mumbai, Sao Paulo, and Shanghai), five countries (China, India, Philippines, Tanzania, and Thailand), and three vehicle market regions (Latin America, India, and Southeast Asia) with the primary goal of reducing road traffic fatalities and injuries.
WE FOCUS ON FIVE PROVEN INTERVENTIONS
Motorcycle helmets are a proven way to decrease deaths and disabilities. Helmet usage decreases the risk of injuries by 69% and deaths by 42%.
The simple act of buckling a seat-belt is one of the most-effective ways to save lives. Seat-belt use reduces serious and fatal injuries by 40% to 65%.
Drinking and driving can put everyone on the road in danger. Drinking and driving increases both the risk of a crash and the likelihood that a death or a serious injury will occur.
An increase in average speed is directly related to the likelihood of a crash occurring and to the severity of its consequences. A pedestrian struck by a car going 40 mph has a 70% chance of dying, while a pedestrian struck by a car going 30 mph has a 20% chance of dying – or an 80% chance of surviving.
Road Safety improvements such as shoulder widening, installation of a median or barrier, controlled crosswalks, lane marking and separation, intersection improvement, and other measures reduce the risk of road traffic fatalities and injuries for all road users, including car occupants, motorcyclists, bicyclists, and pedestrians by 25% to 40%.
SUSTAINABLE URBAN TRANSPORT
Roads are made safer by reducing car travel and designing secure modes of transit, including mass transportation systems, walking infrastructure, and bike routes. One example of mass transport is the bus rapid transit system, which can reduce fatalities and crashes by 40% to 50%.
Many low- and middle-income countries have little or no regulatory standards for vehicles. For example, in the United States all cars must have seat-belts and airbags, which together reduce the risk of death by 61%. But in many countries where we work, car manufacturers are not required to install seat-belts or airbags, leaving the passengers at higher risk for death and injury.
The World Health Organization works with the Ministry of Health in 5 countries to review national road safety legislation and propose recommendations for strengthening it, such as mandating that all vehicle occupants wear a seat-belt or age appropriate child restraint. Additionally, the Global Road Safety Partnership manages a grants program that enables civil society organizations in eligible cities and countries to apply for funding and advocate for evidence-based road safety policies.
MOMENTUM IS BUILDING TO REDUCE ROAD TRAFFIC FATALITIES AND INJURIES
Since 2007, several countries have been successful in implementing road safety interventions and reducing traffic injury and death rates.
One key milestone is the development of the Global Status Report on Road Safety, which is the first comprehensive assessment of road safety and draws data from 180 different countries. We have also worked with our partners and local governments to train more than 36,000 professionals in ten target countries to help increase implementation of road safety measures. Through the collaborative effort of our partners and the Global Health Advocacy Incubator, 8 countries or localities have passed new or improved road safety laws, protecting 1.95 billion people.
TEN CRITICAL VICTORIES FOR GLOBAL ROAD SAFETY:
Through Bloomberg-supported road safety efforts approximately 125,000 lives will be saved from strengthened legislation, improved infrastructure and safer sustainable urban transportation as well as increased seat-belt and helmet use, and reduced drinking and speeding.
- ACCRA, GHANA
A 300m pedestrian walkway has been constructed to reduce the risk of pedestrian fatalities in Gbegbeyese area along a school resulting in reduction of vehicular pedestrian conflicts and protecting children. AMA-BIGRS collaborated with the Accra Police MTTD to enforce the law on helmet use and red-light violation in the city of Accra for a sustained period of two months .Enforcement operations have so far led to the seizure of over 200 defective motorbikes and over 120 riders processed for courts for various road infringements including riding without helmets.
- ADDIS ABABA, ETHIOPIA
Joint media and enforcement campaigns have reduced drink driving by 50%. Addis Ababa developed its first ever Road Safety Strategy and released its implementation plan, and established an inter-agency road safety council chaired by the Deputy Mayor and is considering setting up a road safety fund. The city assessed 114 km of roads using the iRAP star rating methodology.
- BANDUNG, INDONESIA
Aired helmet campaign together with increased enforcement. Additionally, the intersection of Jl. Naripan – Jl. Veteran – Jl. Ahmad Yani has been redesigned and rebuilt for improved safety according to recommendations from the World Resources Institute. Simultaneously, World Bank-GRSF is building local capacity by creating an iRAP center of excellence in Bandung, and more than 120 km of roads have been selected for further assessment.
Aired hard-hitting drink driving and helmet wearing media campaigns followed by increased police enforcement. More than 100 km of roads in high crash districts have been assessed and the city has implemented safer roads recommendations of the World Resources Institute and the World Bank-GRSF on Silom, Yaowarat, and Asoke corridors.
Adoption and review of a District Plan for Road Safety, a Public Space Manual, and a Road Safety Audit Manual. These tools will help the relevant agencies have standardized procedures to address main road safety challenges. Drink driving enforcement program ready with Standard Operating Procedures and equipment and breathalysers procured; media campaign already aired, and will likely re-air to correspond with drink driving enforcement.
Comprehensive pedestrian safety program with redesigns and improvements in three large neighbourhoods. Cycling infrastructure now has 215 km of safe bike lanes, compared to only 114 in April 2015. The city inaugurated its first slow-speed zone (Area de Transito Calmo) in the Rodolfo Teofilo neighbourhood. On Saturday 11th June, the new Zone 30 was opened to the public with the following interventions: 1) 3 raised pedestrian crossings; 2) Speed reduced to 30 km/h; 3) 14 curb extensions; 4) 1 electronic radar.
HO CHI MINH CITY, VIETNAM
Aired hard-hitting drink driving media campaigns followed by increased police enforcement. The World Resources Institute and the World Bank-GRSF have agreed to undertake a safety-review of the final Bus Rapid Transit design. Simultaneously, World Bank-GRSF is assessing pedestrian safety issues throughout HCMC and building local capacity by creating an iRAP center of excellence in Ho Chi Minh City.
A 9.8km corridor, LBS Marg, has been assessed by the World Resources Institute and iRAP and construction is now underway using their recommendations, to reduce crashes and deaths. Additionally, over 100 city officials and traffic police have been trained in road safety better practices that they now apply in their work.
SAO PAULO, BRAZIL
Integration of data sources from the Secretariat of Health (SMS) and the Traffic Engineering Company (CET) which is crucial in securing the process of linking crash and injury records. The data matching project will be useful to estimate the burden of crashes for the health system and the policy implications. Provided technical support to the redesigning of the Sao Miguel neighbourhood and started a community engagement plan in Sao Miguel Paulista.
A Traffic Management Law Amendment was passed and came into effect in 2017, which for the first time included provisions on seatbelt use for all vehicle occupants, child restraint-use and helmet use. World Resources institute has provided safety recommendations on two traffic corridors in a main urban district. These recommendations are now under final review by the district government. Additionally, a 100km network safety assessment was completed by iRAP with a focus on those two corridors and their connecting roads, and will provide a report with detailed recommendations after two months.
WANT TO GET INVOLVED?
SPREAD THE MESSAGELearn how Bloomberg Philanthropies and six partner organizations are helping to prevent traffic fatalities and injuries globally.
GET MORE INFORMATIONLearn more about the progress we’ve made through our Global Road Safety Program at Bloomberg.org.
CREATE CHANGEGet information on improving road safety from the National Highway Traffic Safety Administration.