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Digital Accelerator

Recognizing that digital adaptation is critical for the non-profit cultural sector to remain competitive and fulfill its potential, the Digital Accelerator Program will provide $30 million to help arts organizations invest in strategic improvements to their technology infrastructure. This includes tools to enhance core operations, such as integrated marketing and fundraising systems, as well as bold projects with the potential to benefit the broader cultural sector.

In continuing to deliver on community-building and creative missions during the pandemic, non-profit cultural organizations relied heavily on digital experimentation.  This program seeks to inform and solidify new opportunities by helping cultural organizations build audiences, increase fundraising, drive revenue, and continue to deliver dynamic programming virtually and in person – including extensive educational offerings.

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How The Digital Accelerator is Bringing Tech to The Arts

The first phase of the program focuses on 46 institutions in the US and the UK which will receive training and support. A Bloomberg Tech Fellow, designated by each participating organization from existing staff, will drive the development and implementation of their digital project. Bloomberg Philanthropies will work with technology experts who will provide strategic assessment and implementation guidance to the Bloomberg Tech Fellows. In the UK, these services will be provided by the Arts Council’s Digital Culture Network, and in the US, by the Lapine Group.

The organizations selected to participate in the Digital Accelerator program reach and represent a broad spectrum of creative endeavor, and a deep commitment to serving audiences.

The Digital Accelerator program will help arts organizations sustain innovations and investments – and strengthen tech and management practices that are key to their long-term success. 

Patti Harris, CEO of Bloomberg Philanthropies

Participating US organizations include:

Apollo Theater Foundation Inc.

Appalshop

Austin Opera

Ballet Hispánico of New York Inc.

BRIC

Ghetto Film School, Inc.

Harlem Stage Inc.

HERE

Isabella Stewart Gardner Museum

Kenny Leon’s True Colors Theatre Company

Mark Morris Dance Group

Museum of Design Atlanta (MODA)

New York City Center

Oakland Museum of California

Pregones/PRTT

Queens Museum

RedLine Contemporary Art Center

Sphinx Organization

St. Ann’s Warehouse

Tenement Museum

The Field

The Laundromat Project

92nd Street Y

New Museum

Roundabout Theatre Company

SMU DataArts

Selected UK organizations include:

Almeida Theatre

Artichoke Trust

Ballet Black

Battersea Arts Centre

Chineke! Foundation

Chisenhale Gallery

Create London

Kiln Theatre

Roundhouse Trust

Serpentine

Studio Voltaire

Studio Wayne McGregor

The Royal Court Theatre

The Yard Theatre

Unicorn Theatre

Young Vic

Royal Academy of Arts

The National Gallery

The Old Vic

National Theatre

Bloomberg Philanthropies is committed to developing and sharing best practices around technology investments that will contribute to the recovery of the wider cultural community.

Top photo: St. Ann’s Warehouse, one of the institutions in the US and the UK which will receive training and support from the Digital Accelerator initiative, hosting one in a series of “GET BACK!” live rooftop concerts.

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