Digital Accelerator
Recognizing that digital adaptation is critical for the non-profit cultural sector to remain competitive and fulfill its potential, the Digital Accelerator Program will provide $30 million to help arts organizations invest in strategic improvements to their technology infrastructure. This includes tools to enhance core operations, such as integrated marketing and fundraising systems, as well as bold projects with the potential to benefit the broader cultural sector.
In continuing to deliver on community-building and creative missions during the pandemic, non-profit cultural organizations relied heavily on digital experimentation. This program seeks to inform and solidify new opportunities by helping cultural organizations build audiences, increase fundraising, drive revenue, and continue to deliver dynamic programming virtually and in person – including extensive educational offerings.
The first phase of the program focuses on over 100 organizations in the US and the UK which will receive training and support. A Bloomberg Tech Fellow, designated by each participating organization from existing staff, will drive the development and implementation of their digital project. Bloomberg Philanthropies will work with technology experts who will provide strategic assessment and implementation guidance to the Bloomberg Tech Fellows. In the UK, these services will be provided by the Arts Council’s Digital Culture Network, and in the US, by the Lapine Group.
The organizations selected to participate in the Digital Accelerator program reach and represent a broad spectrum of creative endeavor, and a deep commitment to serving audiences.
The Digital Accelerator program will help arts organizations sustain innovations and investments – and strengthen tech and management practices that are key to their long-term success.
Patti Harris, CEO of Bloomberg Philanthropies
Participating US organizations include:
92nd Street Y
Afro Latin Jazz Alliance of New York
Alliance for Young Artists & Writers
Appalshop
Atlanta History Center
August Wilson African American Cultural Center
Austin Opera
Ballet Hispánico
BAYCAT
BRIC
Dance Institute of Washington
Dance Theatre of Harlem
DCTV
Deaf West Theatre
Entertainment Community Fund (formerly known as The Actors Fund)
Forklift Danceworks
Ghetto Film School
Greenwood Cultural Center
Harlem Stage
HERE Arts Center
Isabella Stewart Gardner Museum
Jazz at Lincoln Center
Lighthouse Writers Workshop
Mark Morris Dance Group
Motown Historical Museum Inc
Museo de las Americas
Museum of Design Atlanta
National Black Theatre
New 42
New Museum
New York City Center
Oakland Museum of California
Orchestra of St. Luke’s
Paley Center for Media
Pregones/PRTT
Project Row Houses
Queens Museum
RedLine Contemporary Art Center
Roundabout Theatre Company
Second Stage Theater
Signature Theatre Company
SMU DataArts
South Arts
Sphinx Organization
St. Ann’s Warehouse
Step Afrika!
Tenement Museum
The Apollo Theater
The Barnes Foundation
The Field
The Juilliard School
The Laundromat Project
Theatre for a New Audience
True Colors Theatre Company
Wassaic Project
Woolly Mammoth Theatre Company
Selected UK organizations include:
Almeida Theatre
Art UK
Artichoke
Artsadmin
Ashmolean Museum
Ballet Black
BALTIC Centre for Contemporary Art
Birmingham Royal Ballet
Chisenhale Gallery
Clean Break
Create London
Dance Umbrella
English Heritage
English PEN
FACT
Graeae
Kiln Theatre
Liverpool Biennial
Manchester International Festival
Museum of London
National Portrait Gallery
Revoluton Arts
Roundhouse
Royal Academy of Arts
Royal College of Art
Royal Court Theatre
Sadler’s Wells
Serpentine Trust
Seven Stories
South London Gallery
Southbank Centre
Spike Island
Studio Voltaire
Studio Wayne McGregor
Tara Theatre
The National Gallery
The National Theatre
The Old Vic
The Yard Theatre
Turner Contemporary
Unicorn Theatre
V&A
Whitechapel Gallery
Yorkshire Sculpture Park
Young Vic
Bloomberg Philanthropies is committed to developing and sharing best practices around technology investments that will contribute to the recovery of the wider cultural community.
Top photo: The National Theatre, one of the institutions in the US and the UK receiving training and support from the Digital Accelerator initiative, produced War Horse which has been viewed by more than eight million people around the world.