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Digital Accelerator

Recognizing that digital adaptation is critical for the non-profit cultural sector to remain competitive and fulfill its potential, the Digital Accelerator Program will provide $30 million to help arts organizations invest in strategic improvements to their technology infrastructure. This includes tools to enhance core operations, such as integrated marketing and fundraising systems, as well as bold projects with the potential to benefit the broader cultural sector.

In continuing to deliver on community-building and creative missions during the pandemic, non-profit cultural organizations relied heavily on digital experimentation.  This program seeks to inform and solidify new opportunities by helping cultural organizations build audiences, increase fundraising, drive revenue, and continue to deliver dynamic programming virtually and in person – including extensive educational offerings.

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How The Digital Accelerator is Bringing Tech to The Arts

The first phase of the program focuses on over 100 organizations in the US and the UK which will receive training and support. A Bloomberg Tech Fellow, designated by each participating organization from existing staff, will drive the development and implementation of their digital project. Bloomberg Philanthropies will work with technology experts who will provide strategic assessment and implementation guidance to the Bloomberg Tech Fellows. In the UK, these services will be provided by the Arts Council’s Digital Culture Network, and in the US, by the Lapine Group.

The organizations selected to participate in the Digital Accelerator program reach and represent a broad spectrum of creative endeavor, and a deep commitment to serving audiences.

The Digital Accelerator program will help arts organizations sustain innovations and investments – and strengthen tech and management practices that are key to their long-term success.

Patti Harris, CEO of Bloomberg Philanthropies

Participating US organizations include:

92nd Street Y

Afro Latin Jazz Alliance of New York

Alliance for Young Artists & Writers

Appalshop

Atlanta History Center

August Wilson African American Cultural Center

Austin Opera

Ballet Hispánico

BAYCAT

BRIC

Dance Institute of Washington

Dance Theatre of Harlem

DCTV

Deaf West Theatre

Entertainment Community Fund (formerly known as The Actors Fund)

Forklift Danceworks

Ghetto Film School

Greenwood Cultural Center

Harlem Stage

HERE Arts Center

Isabella Stewart Gardner Museum

Jazz at Lincoln Center

Lighthouse Writers Workshop

Mark Morris Dance Group

Motown Historical Museum Inc

Museo de las Americas

Museum of Design Atlanta

National Black Theatre

New 42

New Museum

New York City Center

Oakland Museum of California

Orchestra of St. Luke’s

Paley Center for Media

Pregones/PRTT

Project Row Houses

Queens Museum

RedLine Contemporary Art Center

Roundabout Theatre Company

Second Stage Theater

Signature Theatre Company

SMU DataArts

South Arts

Sphinx Organization

St. Ann’s Warehouse

Step Afrika!

Tenement Museum

The Apollo Theater

The Barnes Foundation

The Field

The Juilliard School

The Laundromat Project

Theatre for a New Audience

True Colors Theatre Company

Wassaic Project

Woolly Mammoth Theatre Company

Selected UK organizations include:

Almeida Theatre

Art UK

Artichoke

Artsadmin

Ashmolean Museum

Ballet Black

BALTIC Centre for Contemporary Art

Birmingham Royal Ballet

Chisenhale Gallery

Clean Break

Create London

Dance Umbrella

English Heritage

English PEN

FACT

Graeae

Kiln Theatre

Liverpool Biennial

Manchester International Festival

Museum of London

National Portrait Gallery

Revoluton Arts

Roundhouse

Royal Academy of Arts

Royal College of Art

Royal Court Theatre

Sadler’s Wells

Serpentine Trust

Seven Stories

South London Gallery

Southbank Centre

Spike Island

Studio Voltaire

Studio Wayne McGregor

Tara Theatre

The National Gallery

The National Theatre

The Old Vic

The Yard Theatre

Turner Contemporary

Unicorn Theatre

V&A

Whitechapel Gallery

Yorkshire Sculpture Park

Young Vic

Bloomberg Philanthropies is committed to developing and sharing best practices around technology investments that will contribute to the recovery of the wider cultural community.

Top photo: The National Theatre, one of the institutions in the US and the UK receiving training and support from the Digital Accelerator initiative, produced War Horse which has been viewed by more than eight million people around the world.

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