Press & Media
Michael Bloomberg and Bill Gates today announced joint efforts to combat the global tobacco epidemic. A combined investment of $500 million will help governments in developing countries implement proven policies and increase funding for tobacco control. Unless urgent action is taken, as many as one billion people this century—more than two-thirds in the developing world—could die from tobacco-caused illnesses. Paula Johns, executive director of Brazil’s Alliance for the Control of Tobacco Use, and broadcast journalist Charlie Rose joined Bloomberg and Gates for the announcement.
Michael R. Bloomberg today named the five key partner organizations, which will implement his initiative, coordinating activities and providing grants to other organizations to promote freedom from smoking. The partners are the Campaign for Tobacco-Free Kids, Centers for Disease Control and Prevention Foundation, the Johns Hopkins Bloomberg School of Public Health, the World Health Organization, and the World Lung Foundation. Bloomberg’s $125 million, two-year contribution is many times larger than any prior donation for global tobacco control and more than doubles the global total of private and public donor resources devoted to fighting tobacco use in developing countries, where more than two thirds of the world’s smokers live. All of the resources are dedicated outside the United States to specifically benefit low- and middle-income countries.